50/50 Film Festival: The 50/50 Podcast
50/50 Film Festival
50% Business, 50% Creative. Hosted by 50/50 founder Luke Steinfeld (Filmmaker), and 50/50 Head of Talent Wyatt Sarkisian (Maximum Effort), the podcast builds on the mission of the platform: to nurture and empower the next generation of industry talent. Join us every tuesday as we sit down with voices from all corners of the entertainment industry, offering educational insight into process, production, and execution.
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This week, we sit down with David Jacobson, marketing director at Cherry Lane Theatre — freshly reopened under A24 — to talk shepherding one of downtown New York’s most historic stages into its next era. David cut his teeth in sports marketing with the New York Knicks and New York Rangers (not to mention a brief, glorious stint working the second floor of the old times square NikeTown — RIP). Along the way, he adopted a simple philosophy passed down from his dad: the squeaky wheel gets the oil. Ask questions. Meet everyone. Be the “dumbest” person in the room. Remain a fan at heart. David stepped into Cherry Lane just months before its reopening, balancing the theater’s deep, rebellious history with A24’s modern indie sensibility. He says that running marketing there feels more like a startup than an institution. It’s a candid conversation about hustle, taste, and parlaying every job into meaningful relationships. In classic 50/50 fashion, it's another theatre/film mashup. Buckle your seatbelts! YOU GOT OLDER at the Cherry Lane Theatre The Cherry Lane Theatre Instagram HENRY WINKLER'S INSTAGRAM (random but relevant) - COMEDY FEST SUBMISSIONS -
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42 - HOW TO: Channel Relentless Passion Into Your Work (w/ David Jacobson) Tue, 10 Feb 2026
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41 - HOW TO: Ideate as a Writer/Director Duo (w/ Aimee Hoffman & Elinor Howells) Tue, 03 Feb 2026
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40 - HOW TO: Digest the Industry from a Rep's Perspective (w/ Arman Yaghmai) Tue, 27 Jan 2026
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39 - HOW TO: Disrupt the Biz with Irrational Confidence (w/ Patrick Lee) Tue, 20 Jan 2026
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38 - HOW TO: Establish a Dynamic Artist/Manager Partnership (w/ Annika Rose & Alice Dabell) Thu, 15 Jan 2026
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37 - HOW TO: Develop IP as a Producer (w/ Tessa Germaine) Tue, 06 Jan 2026
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36 - HOW TO: Achieve Catharsis in a Short Film (w/ Nishanth Ramasubramanian) Tue, 23 Dec 2025
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35 - HOW TO: Work with BRANDS as a Creative (ADVERTISING 101 w/ Luke Keeling) Tue, 16 Dec 2025
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34 - HOW TO: Approach Documentary with Artistic POV & Journalistic Integrity (w/ Jacob Hurwitz-Goodman) Tue, 09 Dec 2025
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33 - *BONUS EP*: Karen Zipor & Wyatt Sarkisian - Q&A w/ Johnny Marx Sat, 06 Dec 2025
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32 - HOW TO: Toggle Between Animation and Live-Action with Success (w/ Karen Zipor) Tue, 02 Dec 2025
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31 - HOW TO: Blend Horror with Humor (w/ Eli Staub) Tue, 25 Nov 2025
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30 - HOW TO: Turn Vulnerability into Creative Power (w/ Lesley Chiang) Tue, 18 Nov 2025
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29 - HOW TO: Walk the Tightrope Between Authenticity and Industry (w/ Jack Lawrence Mayer) Wed, 12 Nov 2025
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28 - HOW TO: Stretch Your $ as a Producer (w/ Josh Folan) Wed, 05 Nov 2025
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27 - HOW TO: Craft an Improv-Driven Story (w/ Luke Matthews) Wed, 29 Oct 2025
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26 - HOW TO: Journey from Standup to SNL — and Beyond (w/ Vannessa Jackson) Wed, 22 Oct 2025
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25 - HOW TO: Learn Your Process & Own It! (w/ Wylie Anderson) Wed, 15 Oct 2025
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24 - HOW TO: Steer the Ship as an Independent Musician (w/ Ava Maybee) Wed, 08 Oct 2025
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23 - HOW TO: Fill Needs and Evolve as a Writer (w/ Brandon Scott Wolf) Wed, 01 Oct 2025
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22 - HOW TO: Direct with Clarity and Voice (w/ Britt Berke) Wed, 24 Sep 2025
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21 - HOW TO: Embrace Makeup as an Essential Part of the Creative Process (w/ Nadia Reese Stone) Wed, 10 Sep 2025
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20 - HOW TO: Turn Your Limitations into Storytelling Devices (w/ Aviv Rubinstien) Wed, 03 Sep 2025
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19 - HOW TO: Make Self-Gratifying Art That Resonates With Millions (w/ Jonathan Zawada) Wed, 27 Aug 2025
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18 - HOW TO: Find Your Center Between Competing Passions (w/ Alaman Diadhiou) Wed, 20 Aug 2025
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17 - HOW TO: Build Your Brand (w/ Noah Wolfson) Wed, 13 Aug 2025
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16 - HOW TO: Host a Successful Monthly Comedy Show (w/ Bebe Katsenes) Wed, 06 Aug 2025
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15 - HOW TO: Start a Production Company (w/ Gabby Fiszman) Wed, 30 Jul 2025
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14 - HOW TO: Build a One Woman Show From Scratch (w/ Ruby Karp) Wed, 23 Jul 2025
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13 - HOW TO: Prompose To Emma Stone (w/ Jacob Staudenmaier) Wed, 16 Jul 2025
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12 - HOW TO: Become Your Own Media Curator (w/ Rachel Brodsky) Wed, 09 Jul 2025
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11 - HOW TO: Make Your Next Short Your Calling Card (w/ Maria Paula Quesada) Tue, 01 Jul 2025
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10 - HOW TO: Create and Sell Your Own Animated Pilot (w/ Elena Ridker & Torey Strahl) Wed, 25 Jun 2025
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9 - HOW TO: Find Confidence as a Filmmaker (w/ Michael Doshier) Wed, 18 Jun 2025
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8 - HOW TO: Foster Community on Set (w/ Joaquin Madrid Larranaga) Wed, 11 Jun 2025
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7 - HOW TO: Carve Your Corner in Stand-up Comedy (w/ Johnny Marx) Tue, 03 Jun 2025
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6 - HOW TO: Make Acting Your Full-Time Job (w/ Cady Mariano) Wed, 21 May 2025
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5 - HOW TO: Make an Effective Movie Trailer (w/ Andrew Gerstenblatt) Tue, 13 May 2025
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4 - HOW TO: Navigate Representation (w/ Max Gonzalez) Wed, 07 May 2025
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3 - HOW TO: Write the Perfect Sketch (w/ Arthur Goldbart) Tue, 29 Apr 2025
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2 - HOW TO: Get a Job at SNL (w/ Danielle Gould) Tue, 22 Apr 2025
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1 - HOW TO: Direct your Debut Feature (w/ Freddy Macdonald) Tue, 15 Apr 2025